TripAdvisor's mobile team spent all of 2016 redesigning the suite of native mobile applications on Android, iPhone and iPad. We divided the project into three phases: 1) a navigation overhaul; 2) a revamped home screen experience, which we called "Discovery"; and 3) a totally new design language and style guide to tie everything together.
Check out these case studies for more detail on each phase:
Phase 1: Navigation →
Phase 2: Discovery →
Phase 3: Design Language & Style Guide →
The TripAdvisor TV app came to life in a design sprint prior to the 4th generation Apple TV release in October 2015. Our small team (2 engineers, 1 PM, 1 designer) shipped the app in just a month.
We learned in user research that while many people watch television with devices in hand, TVs are still one of the few screens we share with loved ones. We had an opportunity to bring people together with shared wanderlust.
We focused the experience on sparking curiosity about a destination while requiring as little engagement as possible. If someone opened the app and selected nothing, the app would shuffle a slideshow of beautiful destination images for them. If they were more engaged, we offered reviews and travel guides for them to browse.
This app took the best of the best of TripAdvisor content and weaved it into a visual, cinematic experience that inspired people to get out there and travel.
During an internship with TripAdvisor's mobile team in summer 2013, I helped design a hybrid native/mobile web iPad application.
Our team wanted to restructure the app's content, flatten the UI to align better with the newly-released iOS 7, and build more features to match tripadvisor.com.
The app enjoyed a steady 4.5 star rating on the App Store before we redesigned the application 18 months later.